Kim Kardashian has signed a deal to release her own fragrance. The plans are to have the perfume on shelves sometime in 2010.
The chief executive of Brand Asset Group Chris Lighty tells Women’s Wear Daily, “Having worked with some of the top talent in the entertainment industry, I have a unique perspective on capturing the essence of a celebrity in a product. We worked closely with top perfumers to infuse Kim’s larger-than-life personality into a fragrance that will really speak to her fans.”
Judging from the perfume bottle, they’ve infused another larger-than-life “asset” of Kim’s LOL
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